selling in content: making the ask
How much should you sell in your content? I’ve been having a lot of discussions about how to include selling in content creation – but in a way that people feel good about. The truth is, we have to make the ask. We have to tell people about our offers and services, and sometimes, we have to talk about something over and over and over again. We are a business and need to sell. It’s ok. But there are ways to do this that are in alignment with how you feel good about selling. It’s a common…